Leading Polish Pharmaceutical Company Breaks Out From Behind The Iron Curtain; 16 Years Later Embraces the U.S. Market

Ziaja Skin Care, Inc. from Poland Launches U.S. Web Site and Looks to Mass Retail as Sales Steadily Climb

Fort Lauderdale, Fla. August 29, 2005 -- Ziaja Skin Care, Inc. - the #1 skin care company is Eastern Europe - is proud to announce the launch of its new e-commerce web site as the company enters the U.S. market ? http://www.ziajaskincare.com.

Ziaja Skin Care, Inc. is a producer of high quality, pharmaceutical grade skin care products with sales approaching $40 million U.S. in Poland alone last year. With the launch of the new web site, Ziaja Skin Care, Inc. expands its product line offerings and provides luxury skin care products never before available in the U.S. marketplace ? while looking next to mass retail.

?When Communism fell in the late '80s, we were a group of pharmacists and scientists who knew we had to take both a personal and economic risk to create Ziaja Skin Care. I was at the forefront of the company's creation and I am tremendously proud to see today that our risk, hard work, and sacrifice has allowed us to become #1 in our homeland ? while crossing over into the dream - which is America,? said Zenon Ziaja, PhD, PharmD, founder and Chairman.

Unlike many online retailers, Ziaja Skin Care, Inc. tests every product sold through the http://www.ziajaskincare.com web site at its own research, microbiological, physico-chemical and production laboratories ? as well as at SEDERMA Laboratories in France. By testing the skin care products both in-house and at SEDERMA in France, Ziaja Skin Care, Inc. is able to guarantee their products and offer advice to customers based on actual experience.

Through this extensive skin care product testing, http://www.ziajaskincare.com offers only high-quality organic and all-natural skin care products, including the Organic Goat's Milk Line; LipoCELL Bloker Cellulite Reduction Line; PhytoAktiv Line for fragile skin with dilated capillaries; Aretinol Q Age Management Line; All-Natural Biomin Yogurt Line; Tin Tin Line for acne; Tuscan Olive Oil Line; and an array of lines - each based on Marigold, Lavender, Cucumber, and Chamomile; as well as a complete baby line.

?So far American consumers have given Ziaja Skin Care, Inc. an exceptionally warm reception as sales are steadily increasing beyond our projected figures. With a variety of product lines, we are looking forward to being in mass retail as early as 4th quarter 2005 ? and fine stores and spas in 1st quarter 2006,? said Larry Marks, CEO of Ziaja Skin Care, Inc.

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